Workline is a dynamic HR tech platform that empowers organizations with highly configurable and scalable HR management tools. Despite offering a wide range of features across the employee lifecycle, Workline faced significant UX and interface challenges that hindered adoption and usability.






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Workline’s platform, though robust, initially suffered from a cluttered interface and unclear user journeys. Creativano reimagined key modules like the job portal, candidate portal, ATS, and whistleblower system to be more intuitive and visually consistent. We enhanced usability, reduced friction in navigation, and modernized the UI across workflows. The Magic Bar integrated with TARA AI, was also designed to deliver context-aware support. These refinements brought clarity, increased user engagement, and helped Workline deliver a more seamless HR experience.
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