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RTV News is redefining how the Telugu-speaking audience engages with current affairs—faster, fresher, and more interactive than ever. Designed for a new generation of news consumers, the revamped RTV LIVE News app delivers short-form, high-impact stories that keep users informed without overwhelming them.

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Creativano partnered with RTV to bring this next-gen experience to life through bold, user-centric design. We introduced features like video reaction sharing, enabling users to express their views directly on social media, and gave the app a vibrant new look that resonates with younger viewers. From crisp typography to intuitive navigation, every design choice was made to feel dynamic, regional, and relevant. The result is a news app that not only informs but also invites the audience to participate in the conversation.

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