Another year of hustles, surprises, innovations, layoffs, and hope is where we start to look at what’s ahead for the new year. As a futuristic company, it’s our job to predict the changes in 2023 and inform of the changes which will shape the web designing world.
Here are some of the top web design trends to watch out for in 2023. Get ready to be inspired.
Minimalistic Design
“Everything is possible, but everything is not necessary!”
Minimalistic design has been a popular trend for a few years now, and it's not going anywhere. In 2023, we can expect to see even more websites embracing this trend. Minimalistic design focuses on simplicity, with emphasis on typography and negative space. This type of design is perfect for showcasing content and making it easy for users to navigate a website.
Dark Mode
“What is better than black? More black…”
Dark mode has been gaining popularity in recent years, and it's not hard to see why. With the increasing use of mobile devices and the growing concern for eye health, dark mode is an excellent solution to reduce eye strain and conserve battery life. Dark mode is perfect for websites that want to create a dramatic and moody look.
3D Design
“Today, I think we look at the internet. But I think in the future you’re going to be in the experiences.” - Mark Zuckerberg
With the advancement of technology, it's becoming easier to create 3D designs, and it's an excellent way to make a website stand out. 3D design can be used to create immersive experiences, such as virtual tours or interactive product demos.
Microinteractions
“The sole meaning of life is to serve humanity” - Leo Tolstoy
Microinteractions are small interactions that occur on a website, such as a button changing color when clicked. This helps in creating a more engaging user experience. Microinteractions can be used to provide feedback to users or to create a sense of delight. They make navigation, interaction, communication easier, and make the website more human!
Voice User Interface (VUI)
“It only takes one voice, at the right pitch, to start an avalanche.” - Dianna Hardy
As voice assistants become more popular, we can expect to see more websites incorporating voice user interface (VUI) into their design. VUI allows users to interact with a website using their voice, making it easier and more convenient to navigate a site. This provides a more seamless user experience and ensures repeat users to the website. This trend is particularly useful for people with disabilities, making the web more accessible to everyone.
Custom Illustrations
“To me, the future is personalization.” - Marrisa Mayer
Custom illustrations are a great way to add personality and character to a website. In 2023, we can expect to see more websites incorporating custom illustrations to tell their brand's story and make their website stand out. Custom illustrations are not only visually appealing, but they also help to reinforce a brand's identity.
Sustainability
“Every person is the right person to act. Every moment is the right moment to begin.” - Jonathan Schell
As more and more people become aware of the impact of their actions on the environment, sustainability is becoming an important consideration in all industries, including web design. This year, we can expect to see more websites adopting sustainable practices, such as using eco-friendly hosting services and designing sites with minimal energy consumption in mind.
2023 is the year of seamless interactions
The web has always been an interactive space, but as young designers are getting inspired and experimental we are finding ourselves in the world of immersive experiences. Everything is possible and achievable in this space. Each taste can be matched and met and user engagements are on an all high. Visitors have become an active part of the websites, and are empowered to participate and shape their own experiences.
Websites are becoming more human daily, and are sensitive to every need. They have the ability to find new ways to interact and communicate with users and ensure a delightful experience with each visit! From voice and motion interfaces, to interactive micro-interactions and a focus on accessibility, 2023 will be a year of progression and innovation for web design. It will be the perfect time to step outside of the box and experiment with a range of new and exciting ways to design websites that will help you stand out from the crowd.